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GROUPON AND THE NEW YORK STATE LIQUOR AUTHORITY

  • Writer: Mark Stumer
    Mark Stumer
  • Nov 8, 2011
  • 1 min read

In anticipation of their upcoming IPO, Groupon requested a declaratory judgment from the New York State Liquor Authority (NYSLA) regarding whether there was any violation involved with having Groupon offer 50% off of alcoholic beverages at various establishments in New York.

After much deliberation, the NYSLA ruled that the 50% off offer was perfectly legal. The NYSLA stated that since customers received no more than 50% off of the retailers drink prices, it did not constitute a violation of the unlimited drinks offering prohibition.

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